AI Search Optimization

AI Search Optimization (also called AEO — Answer Engine Optimization) is the complete discipline of making your website appear in AI-generated answers across all major AI systems: ChatGPT, Claude, Perplexity, Gemini, and Bing Copilot.

I 2026 er AI Search Optimization ikke valgfrit. Over halvdelen af alle produktsøgninger sker nu via AI-assistenter frem for traditionelle søgemaskiner. Brands der ikke er optimeret til AI, taber markedsandele til konkurrenter der er — uden at opdage det, fordi trafikken ikke forsvinder fra Google, den opstår aldrig.

The AI Search Landscape

ChatGPT (OpenAI)

GPTBot

100M+ queries

Claude (Anthropic)

ClaudeBot

50M+ queries

Gemini (Google)

Google-Extended

200M+ queries

Perplexity

PerplexityBot

15M+ queries

Bing Copilot

Bingbot

80M+ queries

Meta AI

meta-externalagent

Growing

Complete Optimization Checklist

Allow all major AI crawlers in robots.txtCritical

Create and maintain /llms.txtCritical

Add JSON-LD schema markupHigh

Optimize for featured snippets (short, direct answers)High

Add Organization schema with contact detailsHigh

Include statistics and data pointsMedium

Write FAQ sections with direct Q&A formatMedium

Ensure fast page load timesMedium

Add author information and expertise signalsMedium

Submit sitemap to Google Search ConsoleMedium

Automate AI Search Optimization

Argent Core handles llms.txt, crawler access, Google indexing, and more — automatically.

Scan your site →View plans